Project Update: This website is under wraps for now (sorry!), but wanted to share with you a small snippet of some UI we're developing for a healthcare client. - Watch this space and we'll reveal a few more snippets over the next month!
Starting our week off with #mondaymorning meetings gives us the perfect opportunity to talk through all our current projects and what needs to be one that week. It's where we discuss our plan of attack to get sh*t done 🐲
In the digital age, communication cannot be one-sided, especially on social media. Brands need to introduce a human element to their business to authenticate the idea that they care about the people they are serving. That's what H2H (Human 2 Human) is about. They need to have conversations with their customers and tell stories people can connect with, to create long term trust and build relationships rather than selling mere products and services. Everyone's selling something, your story is what will make people come to you because they need to feel like they belong. - This post was inspired by @bryankramer1, @marty_neumeier book ZAG, and brand identity designer @gdayfrank. Be sure to check them out!
⤠ 𝟲 𝘄𝗮𝘆𝘀 𝘁𝗼 𝘂𝗻𝗱𝗲𝗿𝘀𝘁𝗮𝗻𝗱 𝘆𝗼𝘂𝗿 𝗮𝘂𝗱𝗶𝗲𝗻𝗰𝗲:⠀⠀⠀⠀⠀⠀⠀⠀⠀ ♥ Survey your audience to better grasp their pain points⠀⠀⠀⠀⠀⠀⠀⠀⠀ ♥ Look carefully at their demographics⠀⠀⠀⠀⠀⠀⠀⠀⠀ ♥ Take part in conversations on forums filled with your target audience⠀⠀⠀⠀⠀⠀⠀⠀⠀ ♥ Respond to comments on your blog, and comment on other blogs with the same target audience⠀⠀⠀⠀⠀⠀⠀⠀⠀ ♥ Reply to all comments or questions on your social media channels⠀⠀⠀⠀⠀⠀⠀⠀⠀ ♥ Collect feedback ⤟
Using hashtags is 🔑| There’s a lot of talk out there about shadowbanning and how using hashtags can be a detriment to your content. The key is to switch them up; use relevant hashtags on each one of your posts and switch them up consistently throughout the week.
"Ideas are Worthless without the Execution. Execution is Pointless without the Ideas." ~ Gary Vaynerchuk ~ . An Idea in itself won't do Anything; won't help Anybody; won't change a Thing. . 🏆I always have for example quite a few Ideas but as long as I don't make a Plan for them and then execute that Plan - like starting an IG Strategy here - Nothing will ever happen. . Now, the Opposite is also True like @GaryVee says. . 🚀If you simply execute without having Brilliant Ideas, you might as well be a programmed Machine; you'll have the same Result over and over again, but that is not Innovative nor is it Certain that you will get a Desirable Outcome. . Most of us here are educated in the Previous Century in Schools where we were only allowed to Repeat exactly what was said in the Front of the Classroom. . 🎯That Results in lots of People who have absolutely no Clue how to survive in this Digital Era, because they have never learned to think for Themselves and never come up with Ideas that actually work nowadays. . 🎯I will never forget a Day in October 2012 where the CEO of Ford Belgium announced that the Factory would close ...... in 2 (!) years. . I don't know about You but if I would ever have been notified 2 years in Advance as an Employee that I would be dismissed, I would jump in the Air of Joy. Being notified that long in Advance gives a Ton of Opportunities, I believe. . Can you imagine my Surprise (or better my Shock) when I saw a Couple who both worked there, being interviewed by a News Reporter where the Women starts to cry and says "I don't know what to do because I just lost my Job" Personally I couldn't believe my Eyes and Ears over such a Stupid Remark. . 🍀A Proof of course of being programmed in Childhood of not to think for Ourselves. . 🚀And personally I believe that is exactly the Reason why the Economy could do much better than she does and why Results in Companies could be much better than they are right now. . ❓Now: let's all
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